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  About displaying "SOLD" listings

Privacy issues

Courtesy of Canada's Privacy Act, we now believe that it has become a less acceptable practice to advertise properties as "SOLD".
PLEASE CLICK HERE for a link to the "Privacy" information page.

We used to advertise properties as SOLD. Why?

Real Estate agents would advertise properties as "Sold" to make themselves look better or more successful.

Was there a benefit to the general public in advertising SOLD properties?

There was none; on the contrary. Because such information could interfere with a buyer's or a seller's privacy, it could potentially do more harm than good.

Is SOLD information still available?

Yes it is. Your Real Estate Professional can still access this information. There is some discretion as to under what circumstances the SOLD information can be applied.
For instance:
- A correct use would be when the information is needed to price a comparable property.
- An incorrect use would be to publish the information for the benefit of the Real Estate professional.

What happens now when a property sells?

As soon as a property transaction becomes unconditional, the detailed listing information will drop off the server, without advertising the property as "SOLD".
During a discretionary period, a SOLD banner may be applied to the property's "for sale" sign but ONLY with the seller's specific consent.
At no point will "SOLD" advertising take place past the property's closing date.

Please click here to VIEW information about the Privacy Act.

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